Privacy policy

Let’s be real, your data is yours.

At ColorFuel Creations, we respect your privacy. When you shop with us, sign up for our newsletter or visit our website, you trust us with your personal info and we take that seriously.

This page explains exactly what we collect, why we collect it, and what your rights are.

Who we are

We are ColorFuel Creations, a clothing brand registered in the Netherlands.
Chamber of Commerce (KvK) number: 88951774
contact.colorfuel@gmail.com
Stommeerweg 75
1431ET, Aalsmeer
Please note: this is our registered business address and not a retail location.

What data do we collect?

Depending on how you interact with us, we may collect:

Your first and last name
Shipping and billing address
Email address
Phone number (optional)
Payment info (processed securely via Shopify or payment providers)
IP address and behavior data (via cookies and analytics tools)

Why we collect your data

We only collect what we need to give you the best experience.
Here’s what we use your data for:

To process and deliver your order
To send you emails (order updates, shipping, or marketing, if you opt in)
To reply to questions or requests
To understand how people use our website (anonymously)

We’ll never sell your data to third parties. Ever.

Who we share your data with

We only share your info with trusted third parties who help us run our store smoothly:

Shopify (our e-commerce platform)
SPOD / Spreadshirt (print-on-demand production and shipping)
Payment providers (e.g. Mollie, Shopify Payments)
Email services (e.g. Mailchimp, Klaviyo)
Analytics tools (e.g. Google Analytics)

We make sure all partners handle your data securely and comply with the GDPR.

How long do we store your data?

Not longer than necessary. Here’s how we do it:

Order details: up to 7 years (legal tax requirement)
Newsletter subscribers: until you unsubscribe
Website analytics: up to 26 months (anonymized)

Cookies

Like most websites, we use cookies (the digital kind). Cookies are small text files stored on your device to help our site function, analyze how it's used, and (with your permission) show you relevant ads.

Types of cookies we use:

Essential cookies
These are necessary for the site to work properly. They:

Keep your cart saved
Help you log in and check out
Provide basic security

These are always active – without them, our site would break.

Analytics cookies
These help us understand how people use our site (anonymously), using tools like:

Google Analytics
Shopify analytics

This data helps us improve the site experience. These are only used with your consent.

Marketing cookies
If you give permission, we may use cookies from platforms like:

Meta (Facebook & Instagram)
Klaviyo or Mailchimp (for newsletters, reminders, or discounts)

These help us show relevant ads and track how campaigns perform. You can always opt out.

Your choices:
When you visit our site, a cookie banner lets you:

Accept all cookies
Only allow essential cookies
Manage your preferences

You can also change your preferences later or block cookies via your browser settings. Just know that blocking cookies may affect how the site works.

We never sell your data, and we make sure all cookie partners handle your data according to GDPR.

When you sign up, we’ll send you updates on new drops, behind-the-scenes content, and the occasional discount.
You can unsubscribe at any time, just click the link at the bottom of any email.